How to read the table The table on this page displays the WAMMI scores the respondents gave your
site. You are best advised to skim over the numbers to get a general feel for the pattern
of responding. There is always a temptation to try to 'read in' to individual respondent scores.
Accept that there will always be individual respondents who respond slightly
differently to the way everyone else responds to your site. If however there
is a group of respondents who are giving uncharacteristic responses,
it would be well worth trying to find out why.
Individual Scores: There may be some respondents with extremely low scores, others
with extremely high scores. These are technically known as statistical
outliers and you should consult us for advice if you
suspect that the outliers are contributing an inaccurate picture of
your website. WAMMI attempts to weed out obviously careless data before coming
to this stage.
Respondent ID: The respondent IDs are the same as on the responses to open text questions pages. Thus if a respondent has provided an exceptionally high or low score, they may also have left comments which will be found on those pages.
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